Capillary acquires US-based Brierley+Partners    Read more >

Blue Rewards from Al Futtaim Group Shares Loyalty Success Stories and Evolution.    Watch Podcast >

Capillary Announces 2nd Annual Captivate 2025 Summit: Transforming Loyalty Management with New AI Tech     Read more >

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One stop for marketing solutions in loyalty, insights,
marketing engagement, and in-store analytics.

Identity Management
Data Privacy Data Security

Secured Identity Management for Loyalty Programs: Why It Matters in…

By Jubin Mehta 3 Min Read March 10, 2025

Strengthen customer trust and loyalty with secure identity management, powered by Capillary’s CDP and unified data resolution tools.

Featured Articles

CPG

CPG Loyalty Programs: Create the Right Engagement for Your Brand

By Alexis Kvamme4 Min Read
Capillary Technologies - Expertise Blog

Is Subscription-Based Loyalty the New Customer Retention Strategy?

By Anjali Pillai4 Min Read
Artificial Intelligence

AI in Customer Loyalty: The Future of Retail Loyalty Programs

By Anjali Pillai6 Min Read
Blogs

Top Loyalty Program Myths: Debunking 10 Misconceptions In Customer Loyalty

By Summaya4 Min Read

Trending Topics

The Science of Emotional Loyalty and Why it Matters for Brands

By Capillary Marcom 5 Min Read

How Capillary’s Nudge Framework can be a Gamechanger for Loyalty Marketers

By Jubin Mehta 5 Min Read

Recently Added

Blogs Analytics and Insights

Survey: End of Season Sales Increase Performance by 12% in 2016

By Capillary Marcom
January 10, 2017 | 4 Min Read

Capillary Technologies recently conducted a study of approximately 100+ brands, and found that the...

Blogs Digital Transformation

What Indian SaaS-based Firms Need to Know Before Going Global

By Capillary Marcom
December 15, 2016 | 4 Min Read

The global SaaS market has never been this exciting! A recent report by Google-Accel on the SaaS...

Blogs Marketing and Engagement

The Right Way to Influence Pre-Purchase Behaviour

By Capillary Marcom
October 20, 2016 | 4 Min Read

Remember when marketers ran newspaper ads with discount coupons to encourage outlet visits?...

Blogs Loyalty

Designing Loyalty Programs for an Omnichannel Customer

By Amrutha Aprameya
September 28, 2016 | 4 Min Read

Does your loyalty program and customer engagement programs account for changing customer...

Blogs Omnichannel Commerce

Showrooming and Webrooming: Are They Two Sides of the Same Coin?

By Capillary Marcom
September 22, 2016 | 4 Min Read

The retail industry is going through a dramatic revolution with an unprecedented impact of...

Blogs Digital Transformation

Why SaaS Platforms are Better than Traditional Ones

By Supriya Lahoti
December 17, 2015 | 4 Min Read

When a retail business is trying to go digital, it goes through decision making process wherein the...

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