Capillary acquires US-based Brierley+Partners    Read more >

Blue Rewards from Al Futtaim Group Shares Loyalty Success Stories and Evolution.    Watch Podcast >

Capillary Announces 2nd Annual Captivate 2025 Summit: Transforming Loyalty Management with New AI Tech     Read more >

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One stop for marketing solutions in loyalty, insights,
marketing engagement, and in-store analytics.

Identity Management
Data Privacy Data Security

Secured Identity Management for Loyalty Programs: Why It Matters in…

By Jubin Mehta 3 Min Read March 10, 2025

Strengthen customer trust and loyalty with secure identity management, powered by Capillary’s CDP and unified data resolution tools.

Featured Articles

CPG

CPG Loyalty Programs: Create the Right Engagement for Your Brand

By Alexis Kvamme4 Min Read
Capillary Technologies - Expertise Blog

Is Subscription-Based Loyalty the New Customer Retention Strategy?

By Anjali Pillai4 Min Read
Artificial Intelligence

AI in Customer Loyalty: The Future of Retail Loyalty Programs

By Anjali Pillai6 Min Read
Blogs

Top Loyalty Program Myths: Debunking 10 Misconceptions In Customer Loyalty

By Summaya4 Min Read

Trending Topics

The Science of Emotional Loyalty and Why it Matters for Brands

By Capillary Marcom 5 Min Read

How Capillary’s Nudge Framework can be a Gamechanger for Loyalty Marketers

By Jubin Mehta 5 Min Read

Recently Added

DSF 2023 - Cover Image Blogs

Customer Engagement & Brand Loyalty Learnings from Dubai Shopping Festival (DSF) 2023

By Aprajeeta Singh
March 01, 2023 | 7 Min Read

Customer delight and unbelievable discounts contribute to 28 years of success of DSF 2023. Learn...

Chinese New Year 2023- Year of the Rabbit Marketing and Engagement

Chinese New Year Special- Customer Engagement Gamification Ideas for Brands

By Aditi Aggarwal
January 13, 2023 | 5 Min Read

How are global brands engaging customer this Chinese New Year? Read on to learn from the best...

Ecommerce-trends Ecommerce

5 Ecommerce Trends That Will Kickstart 2023 With Profitable Growth

By Aprajeeta Singh
January 04, 2023 | 5 Min Read

With customers’ changing shopping behavior, even offline shoppers move to online shopping. We...

Top 5 Consumer Loyalty Trends Loyalty

Top 5 Customer Loyalty and Consumer Engagement Trends for 2023

By Aditi Aggarwal
January 01, 2023 | 5 Min Read

Which are some of the top customer loyalty trends that are likely to be in the limelight in 2023...

Effective-Mobile-Loyalty-Program Capillary

Designing an Effective Mobile Loyalty Program

By Dominic Machado
December 17, 2022 | 4 Min Read

With smartphones accounting for 84% of the 2019 holiday season shopping, mobile loyalty programs...

OpenAI Masterclasses

We asked ChatGPT and Loyalty Experts- What are the Top Mistakes that Brands Make

By Jubin Mehta
December 12, 2022 | 3 Min Read

As a part of the Loyalty Masterclass with Capillary, we’ve been shedding light on various...

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