Digital Transformation
By Keerthana Tiwari
March 15, 2022 | 4 Min Read
To rebound, transform and thrive – this is the central theme of the current CPG industry. The...
Capillary
By Sunil Dhananjaya
March 11, 2022 | 4 Min Read
Consumers today are a devoted bunch of surfers alternating between devices, websites and channels...
Loyalty
By Anupama Basu
March 04, 2022 | 4 Min Read
The recent e-commerce boom ushered in a brand new era for customer experience. Whether through...
Data Privacy
By Aditi Aggarwal
February 24, 2022 | 4 Min Read
With increasing inclination of marketers towards data-driven approach for customer engagement, data...
Capillary
By Keerthana Tiwari
February 17, 2022 | 4 Min Read
The explosion of data and digitization has curiously made the shopping aisle longer, unlocking...
Capillary
By Anupama Basu
February 10, 2022 | 4 Min Read
While the D2R (direct-to-retailer) model was a formidable force even prior to COVID-19, it...