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One stop for marketing solutions in loyalty, insights,
marketing engagement, and in-store analytics.

Blogs
Customer Engagement Customer Experience Loyalty

Badges in Loyalty Programs: The Budget-Friendly Secret to Stronger Customer…

By Anjali Pillai 4 Min Read October 31, 2024

Badges are much more than digital icons—they’re the heart of a next-gen loyalty program. They offer a cost-effective way to boost customer engagement—without the need for heavy discounts or cashbacks.

Featured Articles

CPG

CPG Loyalty Programs: Create the Right Engagement for Your Brand

By Alexis Kvamme4 Min Read
Capillary Technologies - Expertise Blog

Is Subscription-Based Loyalty the New Customer Retention Strategy?

By Anjali Pillai4 Min Read
Artificial Intelligence

10 Powerful Ways AI is Revolutionizing Loyalty in Retail

By Anjali Pillai4 Min Read
Blogs

Top Loyalty Program Myths: Debunking 10 Misconceptions In Customer Loyalty

By Aditi Aggarwal4 Min Read

Trending Topics

The Science of Emotional Loyalty and Why it Matters for Brands

By Aprajeeta Singh 4 Min Read

How Capillary’s Nudge Framework can be a Gamechanger for Loyalty Marketers

By Jubin Mehta 5 Min Read

Recently Added

CRMC Thank You

Capillary at NASCAR CRM Conference Chicago 2023

By Ned Shugrue
July 03, 2023 | 4 Min Read

Missed CRMC in Chicago or need a quick refresh of the event? Read this recap of #CRMC2023 filled...

How-Data-Driven-Marketing-Leads Analytics and Insights

Leverage data-driven marketing to increase customer loyalty

By Jubin Mehta
June 22, 2023 | 4 Min Read

A CMO at a global retail firm said in a BCG report, "Decisions for where the $$$ go, are not...

ILA_PR Awards

Capillary Shines Bright at International Loyalty Awards 2023

By Capillary Marcom
June 20, 2023 | 5 Min Read

Garners Six Prestigious Awards with esteemed clients- Vishal Mega Mart, Jotun, Shell, Al-Futtaim...

CapillaryConnect Press Release

Capillary makes third acquisition in the US; acquires Tenerity’s Digital Connect Assets

By Capillary Marcom
June 08, 2023 | 4 Min Read

Digital Connect will be rebranded to Rewards+ and will be added as the fourth product on the...

Capillary-Team Press Release

Capillary raises $45mn to build the best loyalty management company globally

By Capillary Marcom
June 01, 2023 | 3 Min Read

The fund raise comes from a consortium of global investors- Avataar Ventures along with its LPs...

Capillary and NASCAR at CRMC 2023 Events

CRMC 2023 Preview – Retail Titans Headline Chicago Conference

By Joe Doran
May 16, 2023 | 3 Min Read

We’re sharing the stage with our client NASCAR on Thursday, June 8th at 4:00 to discuss a first...

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